Baby Shark Toy car Project

Role & Responsibilities
As the Lead Director, I spearheaded the 3D adaptation of the 'Baby Shark' IP into automotive characters to maximize audience engagement. I focused on creating high-retention content by strategically analyzing YouTube trends and viewer behavior.

Technical Execution
I established a rapid production pipeline using Cinema 4D, balancing high visual quality with execution speed. I optimized content performance by directly applying data-driven insights from thumbnail and viewer flow analysis.

Key Achievement
Ranked within the Top 5 on domestic IPTV and YouTube for five consecutive years. The series' top-performing video achieved over 64 million views, proving my expertise in viral content production.